About PharmaForce

Founded in 1991, Strategic Reports Inc. specializes in producing high-quality multi-client reports covering a broad range of healthcare topics. Our PharmaForce International division was launched in July 2001 to focus exclusively on pharmaceutical sales and marketing benchmarking on a global basis.
PharmaForce has also developed a wealth of specialized knowledge about the oncology marketplace through our many ongoing benchmarking programs in the United States and Europe. Our oncology-related programs now range from assessing sales and marketing activities to analyzing up-and-coming oncology franchises.

Research Methodology

All of PharmaForce's research methodologies rely heavily upon an interactive dialogue with key players in the marketplace, including medical liaisons, medical management, marketing and product managers, and other knowledgeable personnel. Our multilingual interviewers are able to draw upon their knowledge and personal experiences in the industry to form a common bond with the interview targets and engage in peer-to-peer discussions about topics of common interest.
PharmaForce supplements its field interviewing methodology with models developed by an expert panel. The expert modeling process involves establishing a common set of definitions for marketing expenditures and using highly detailed questionnaires that incorporate each expert's feedback into a common format.
Our proven interviewing and modeling methodologies are supplemented by exhaustive searches of all relevant electronic and print databases. In addition, PharmaForce has its own proprietary databases based upon vast amounts of primary source data collected over the past seven years.

Ad Hoc Capabilities

In addition to our ongoing multi-client pharmaceutical business research programs, PharmaForce also provides customized solutions to complex business intelligence challenges. With multilingual staff spread throughout the major geographic regions of the world, PharmaForce has the capability of rapidly developing critical insights about virtually any organization in any country